To Enhancement the Click Stream of Website using GRC Constraints in Web Personalize Clustering Approach |
Author(s): |
| Prof.Ganga Singh , Bagula Mukhi College of Technology, Bhopal (M.P.); Mrs.Garima Bhatt, SRK University, Bhopal (M.P.) |
Keywords: |
| Data Mining, Web Usage Mining, Gap, Compactness, Data Stream, Closed Pattern, Personalization, Sequential Pattern Mining, NN-SOM Clustering |
Abstract |
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In the current trends every organization manages work and its data online. Even though e-Commerce website maintaining data online in a distributed form. Online approach is very useful to interact with consumer and seller without any dependency of place and time. Every consumer can select product with any brand without wait for a time and producethe order for purchasing. Most of purchasing the product is done by using the website that produce some navigational or access pattern. This access pattern is used to produce some access rules. The proposed Constraint based Closed Sequential Pattern Mining using Self-Organizing Map Clustering (CBCSPMSC)approach first use some profile and GRC constraints for filtration of data between the duration and occurrence of item gap. Now applying closed pattern technique for minimizes the number of rules generation and execution time. At lastSOM clustering technique is applied so that every item belong the cluster for partial database scan not whole data with less execution time. |
Other Details |
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Paper ID: IJSRDV8I60210 Published in: Volume : 8, Issue : 6 Publication Date: 01/09/2020 Page(s): 475-480 |
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